Hello, I’m Jessika
a Product Designer blending UX, growth, and emerging tech.
I specialize in creating digital products powered by experimentation and AI, helping businesses scale smarter while keeping users at the center.
Download CV
Beyond design, I’m passionate about painting and experimenting with new creative tools. I also enjoy cycling, pilates, and running -activities that keep me energized and balanced.
I strongly believe in lifelong learning, which has led me to explore emerging technologies, design for augmented reality, and integrate artificial intelligence into digital experiences. My creative side fuels my curiosity, helping me bring a fresh and forward-looking perspective to every project.
2025
Insuma, Alicorp’s B2B Web
Led experimentation and growth strategy for a B2B e-commerce platform targeting restaurants and bakeries. Designed funnel optimizations and promotion experiments to drive digital adoption.
2024
Sales Lead App
End-to-end design of a supervisor app for Alicorp’s salesforce. Achieved 45% adoption in 3 months by leading research, prototyping, and user training.
2023-
Alicorp- Product Desiger
Experimentation, Data & Innovation. Driving digital product growth through experimentation, B2B platforms, and AI-powered design.
2020-2022
Crehana- UX/UI and Design Mentor
Mentored students in UX methodology, design systems, and portfolio building.
2016-2020
Fahrenheit DDB- Art Director
Led design direction for regional fashion campaigns, focusing on digital-first storytelling and visual innovation.
2014-2016
Falabella- Visual Designer
Created digital and print assets for nationwide retail campaigns.
Services
DIGITAL PRODUCTS
Product Design & Development
Feature Development
GTM Strategy
Growth Strategy
DIGITAL MEDIA
Website Design
Website Development
User Interface/Experience
BRANDING
Brand & Strategy
Positioning & Copy
Naming
Storytelling
Logos & Brand Marks
VISUAL COMMUNICATION
Campaigns
Illustration
See Work
→
Hello, I’m Jessika
a Product Designer blending UX, growth, and emerging tech.
I specialize in creating digital products powered by experimentation and AI, helping businesses scale smarter while keeping users at the center.
Download CV
Beyond design, I’m passionate about painting and experimenting with new creative tools. I also enjoy cycling, pilates, and running -activities that keep me energized and balanced.
I strongly believe in lifelong learning, which has led me to explore emerging technologies, design for augmented reality, and integrate artificial intelligence into digital experiences. My creative side fuels my curiosity, helping me bring a fresh and forward-looking perspective to every project.
2025
Insuma, Alicorp’s B2B Web
Led experimentation and growth strategy for a B2B e-commerce platform targeting restaurants and bakeries. Designed funnel optimizations and promotion experiments to drive digital adoption.
2024
Sales Lead App
End-to-end design of a supervisor app for Alicorp’s salesforce. Achieved 45% adoption in 3 months by leading research, prototyping, and user training.
2023-
Alicorp- Product Desiger
Experimentation, Data & Innovation. Driving digital product growth through experimentation, B2B platforms, and AI-powered design.
2020-2022
Crehana- UX/UI and Design Mentor
Mentored students in UX methodology, design systems, and portfolio building.
2016-2020
Fahrenheit DDB- Art Director
Led design direction for regional fashion campaigns, focusing on digital-first storytelling and visual innovation.
2014-2016
Falabella- Visual Designer
Created digital and print assets for nationwide retail campaigns.
Services
DIGITAL PRODUCTS
Product Design & Development
Feature Development
GTM Strategy
Growth Strategy
DIGITAL MEDIA
Website Design
Website Development
User Interface/Experience
BRANDING
Brand & Strategy
Positioning & Copy
Naming
Storytelling
Logos & Brand Marks
VISUAL COMMUNICATION
Campaigns
Illustration
See Work
→
Hello, I’m Jessika
a Product Designer blending UX, growth, and emerging tech.
I specialize in creating digital products powered by experimentation and AI, helping businesses scale smarter while keeping users at the center.
Download CV
Beyond design, I’m passionate about painting and experimenting with new creative tools. I also enjoy cycling, pilates, and running -activities that keep me energized and balanced.
I strongly believe in lifelong learning, which has led me to explore emerging technologies, design for augmented reality, and integrate artificial intelligence into digital experiences. My creative side fuels my curiosity, helping me bring a fresh and forward-looking perspective to every project.
2025
Insuma, Alicorp’s B2B Web
Led experimentation and growth strategy for a B2B e-commerce platform targeting restaurants and bakeries. Designed funnel optimizations and promotion experiments to drive digital adoption.
2024
Sales Lead App
End-to-end design of a supervisor app for Alicorp’s salesforce. Achieved 45% adoption in 3 months by leading research, prototyping, and user training.
2023-
Alicorp- Product Desiger
Experimentation, Data & Innovation. Driving digital product growth through experimentation, B2B platforms, and AI-powered design.
2020-2022
Crehana- UX/UI and Design Mentor
Mentored students in UX methodology, design systems, and portfolio building.
2016-2020
Fahrenheit DDB- Art Director
Led design direction for regional fashion campaigns, focusing on digital-first storytelling and visual innovation.
2014-2016
Falabella- Visual Designer
Created digital and print assets for nationwide retail campaigns.
Services
DIGITAL PRODUCTS
Product Design & Development
Experimentation & Growth Strategy
Go-to-Market Design
Growth Strategy
DIGITAL MEDIA
UX/UI for Web & Mobile
Website Development
No-code Implementation
BRANDING & VISUAL
Brand Identity & Strategy
Campaign & Illustrations
See Work
→
